Australian online universe - key statistics
48hrs
PC Time per person (excluding apps)
16.2m people
Active Digital Media Universe
2,732
Web page views per person
72.9
Visits per person
42bn
Total page views
25bn
Total minutes
Source: Nielsen Online Ratings February 2012
“In February, (due mainly to a 29 day month) slight declines in key metrics were noted across the Australian Online population”